Melanie Carbajal
Digital Media


1.The steps it took to complete this project were first creating a mood board on photoshop by finding images and colors that best matched the clients needs. Then, I used ai to create a logo for the product using the same colors from my moodboard. Lastly I used after effects to create my motion graphic. For my motion graphic I used various video clips from pexels and I also used keyframes to make my logo look like it's growing on the screen.
2.I think my project needs work. I feel like the colors match the description from the clients brief but I also feel that it didn't really match the ingredients that were listed, which I think that was part that was throwing me off a bit. Another thing I could have worked on was making sure I filled my mood board completely with no blank spaces. But besides that I think I did a good job on my logo design, it matched the colors from my colored palette and it was a cool design that matched my highlighted words (refreshing,nutritious,energizing).
3.The program that I felt was the easiest to work in is ai, because the tools are not difficult to work with and it's fun to make cool shapes/designs. The program that I had the most difficult time in was adobe after effects, because I had trouble trying to add video clips and there were new tools that I had never seen before. But I feel like with time I would eventually get how to work in it because I did find some similarities within the programs.